Community Impact Parameters

Local dishes are offered on the menu.

What’s the impact: Food is one of the most important translators of local culture. (1)

Parameter applicable for: Accommodations, Places to eat and drink

By choosing to eat and drink in places where local dishes are on the menu, you get a better sense of the local culture, as well as learn about the traditions, significance, and symbolism they have placed on food. And maybe a chance to engage with the chef on how to cook it at home. (1)

Locally produced products are sold at the place.

What’s the impact: Buying local matters! When we do, we generate positive impact on multiple levels (social, economic, etc.). (2)

Parameter applicable for: Accommodations, Places to eat and drink, Shops

The potential positive impact of buying local has many layers. Local economic returns, local taxes, supporting local jobs, wages and benefits, fighting local inequality. (2)

They actively promote activities and places in the local community.

What’s the impact: If you go local you get a more authentic experience and make a positive impact on the local community.(4)

Parameter applicable for: Accommodations, Places to eat and drink, Shops

On of the main goals of tourism (ethical tourism that is) is for the tourist to gain an understanding of the culture that they visit(5).
One of the ways to do that is to participate in activities in the local community. This way tourists can also help the local community as more money goes back to it and more job opportunities are created(4).

Ethical tourism initiatives are actively promoted.

What’s the impact: Ethical tourism initiatives can ensure that tourism has a positive impact on the local community and ecosystem. (3)

Parameter applicable for: Accommodations

Ethical tourism initiatives such as promoting respect for local culture and traditions, buying local products, and taking into consideration the local way of living can help these communities both financially and socially. Taking care of local wildlife and vegetation, as well as the environment in general can benefit the local ecosystem. (3)


(1) Kittler, P. G., Sucher, K. P., & Nelms, M. (2016). Food and Culture. Cengage Learning.


(3) Sun, L., Deng, A., & Zhang, H. (n.d.). A Study on Ethical Tourism and Sustainable Environment Strategies. 6. available at:

(4)World Tourism Organization (2012), Tourism and Intangible Cultural Heritage, UNWTO, Madrid, DOI:

(5)World Tourism Organization (UNWTO) (Ed.). (2020). Framework Convention on Tourism Ethics. World Tourism Organization (UNWTO).